Digital platform
Luxexpo The Box
Creation of a modern, immersive, and scalable platform tailored to the diversity of its target audiences
More than an event venue, Luxexpo The Box helps companies, institutions and organizations craft meaningful experiences. As organizer, co-organizer and space provider, the company contributes each year to the success of hundreds of projects (trade fairs, conferences, congresses and corporate events) with a constant ambition: creating experiences that bring people together, inspire, and generate lasting impact. A certified B Corp, Luxexpo The Box places sustainability and social responsibility at the core of its strategy.
The challenge
Faced with an aging website: unclear navigation, poor and unattractive event presentation, slow load times, and limited multilingual support, Luxexpo The Box needed a full digital overhaul. The project also coincided with a broader transformation: a new visual identity and B Corp certification. Vanksen was selected to lead the redesign end-to-end.
The project and its results
On the design side, Vanksen's creative team crafted a minimalist, modern and immersive interface, fully aligned with the brand's new visual identity.
On the features side, the use of Drupal and the development of specific, tailor-made content types now allow the Luxexpo team to independently manage their events calendar, news and product pages.
Finally, Vanksen ensured SEO optimization, page load performance and platform security, integrating a multilingual framework (French, English, German) from the ground up to serve the site's international audience.
The solution also rests on a modular architecture built to evolve over time: laying the foundations of a digital ecosystem capable of accommodating future developments while ensuring consistency, performance and ease of management.
"This new website reflects our ambition to connect our audiences, showcase our expertise and support the growth of our events. Vanksen understood this vision and translated it into a platform that truly represents us.
